Client
Transport Research Laboratory (TRL)
Services
Branding
Web design
Corporate Reporting
Brand Communications
Role
Creative Director & Project Manager
Re-imagining the thinking behind the future of transport
Taking on heavy technical detail and seamlessly transitioning content was the brief provided by the Transport Research Laboratory (TRL) to both refresh their website and create a blueprint for their future communications.
We developed the colour palette and introduced a typographic system that was digital first. Working with our UX and UI team we developed a clearer and more user effective system online.
The project introduced a playful illustration style. This humanised the work of the business and captured the relevant technical information required to support the scientific and engineering aspects of brand communications.
